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Event Information
Live Webinar: Winning at Persuasion with Shane Read
February 16, 2024
Credits
N/A
MCLE: 6.25
Ethics: 1.00
Pricing
Dates
Friday, February 16, 2024Time
8:25 AM - 4:30 PMRegistration Deadline
Saturday, February 17, 2024
Before registering, take note that Live Webinar's DO NOT count as "live" credit.
For information and registration for the in-person live hours, please click here.
$335 (includes Winning at Persuasion for Lawyers: The Art
and Science of Public Speaking at Hearings and Trials by Shane Read) (must
register prior to January 26th to be guaranteed book)
Big Ticket – Yes (does not include book) BT pays $45 for
book if they want to purchase it.
This seminar is an basic to intermediate level program.
This program qualifies for 6.25 MCLE; 1.0 LEPR
SC Supreme Commission on CLE Course #240433ADO
Shane Read began his career at the law firm Akin Gump then spent 30 years as a civil and criminal Assistant United States Attorney during which time he tried hundreds of cases. He is the author of award-winning and bestselling textbooks on persuasion, deposition, and trial skills. He is a graduate of Yale University, the University of Texas School of Law, and serves as an adjunct professor at S.M.U.’s Dedman School of Law.
After his
first trial after law school, he realized almost everything he had been taught
about persuasion in a courtroom was wrong. He was determined to figure out what
worked and spent every spare moment watching trials. He saw a lot of lawyers
making the same mistakes that he had made, but a few great trial lawyers were
doing something completely different. The great lawyers he studied followed a
common set of principles of persuasion that led to success. The excitement he felt when he witnessed these principles being executed in high-stakes cases and then in his own trials made him want to share this knowledge with others.
Come join
your colleagues on Friday, February 16 and learn the secrets of persuasion that
have transformed Shane’s career and can transform yours also!
The South Carolina Bar is an accredited CLE provider in South Carolina only. Attorneys are responsible for seeking their own credit in other jurisdictions.
Disclaimer: The views expressed in CLE programs and publications do not necessarily reflect the opinions of the South Carolina Bar, its sections, or committees. The South Carolina Bar believes that all Bar members have the right to both meaningful learning and to the exchange of ideas in a civil environment. The Bar reserves the right to remove or exclude any person from a Bar event if that person is causing inappropriate disturbance, behaving in a manner inconsistent with accepted standards of decorum, or in any way preventing fellow Bar members from meaningful participation and learning.
Registration Fees
| Price Description | Amount |
|---|
Agenda
|
Big Ticket Subscribers and Certified Paralegals Who Want to Purchase the Book Winning at Persuasion for Lawyers |
$45.00 |
Speakers
| Name | Organization | Speaking At |
|---|
Policy
Need to cancel or transfer your registration? Simply notify us in writing no later than 24 hours prior to the published start time of the seminar at registrar@scbar.org. You will be eligible to receive a full refund or be given access to the archived on-demand version of the same seminar, if available - all with no cancellation or transfer fee. Refunds will not be issued for cancellations made within 24 hours of a seminar start time.
Continuing Education
Agenda
8:25 a.m. Welcome and Opening Remarks
8:30 – 9:00 a.m. How to Overcome the Fear of Public Speaking
Almost
everyone is scared of public speaking. Speaking in a courtroom to a judge or
jury can be even more intimidating. Learn sure-fire steps to becoming a
confident speaker by focusing on the process of delivering a winning
presentation and not the outcome of your hearing or trial.
9:00 – 10:00 a.m. The Seven Principles of Public Speaking
This
lecture provides a new approach to persuasive public speaking that great trial
lawyers and oral advocates use. You will learn how to 1) be true to yourself,
2) speak from your heart to persuade, 3) WIN (learn the needs of your judge or
jury), 4) think of conversations and visual presentations with the judge or
jury instead of arguments, 5) make the complicated simple, 6) always strive to
get better, and 7) tell a compelling story.
10:00 – 10:30 a.m. Gestures and Delivery
Learn how to gesture and its importance. This interactive program will explain the science behind why it is essential to gesture and teach you how to gesture naturally.
10:30 – 10:45 a.m. Morning Break
10:45
a.m. – 12:00 p.m. How to Tell a Compelling Story and Use Insights from Brain
Science to Persuade
With these clear and concise principles, you can elevate your persuasion skills immediately and tell a compelling story. A compelling story involves 1) having a bottom-line-message, 2) having a story with at least one human truth, 3) using a captivating structure that starts strong, 4) using descriptive language, 5) telling the good, the bad, and the ugly about your case, 6) connecting your client with the emotions of the judge or jury, and 7) basing your story on the law that governs your case. All of these principles will be discussed in the context of the ethical requirements that lawyers must follow.
12:00
– 1:15 p.m. Lunch
1:15 – 2:15 p.m. Use Creative and Memorable Visual Aids
Learn
how to avoid Death by PowerPoint and use visual aids to dramatically enhance
your success. This interactive program explains how to create compelling and
memorable visual aids. You will also learn the seven PowerPoint Principles that
will ensure success.
2:15 – 3:15 p.m. How to Not Use Notes
Through
innovative techniques, you will learn how to speak confidently and persuasively
without notes. You will learn how to separate yourself from the pack by making
eye contact with the judge or jury, speaking about important ideas instead of
trying to memorize every word, and learning the persuasive power that comes
from knowing that your delivery without notes is the best way to communicate.
3:15
– 3:30 p.m. Afternoon Break
3:30 – 4: 30 p.m. Learn Ethics from the Master Trial Lawyers
By
employing time-tested principles in your next presentation, you will be
grounded in ethics that others have repeatedly used to succeed. Learn the
strategies that the best lawyers are using to win under the national spotlight
at trial and appellate oral arguments. All of these principles will be
discussed in the context of the ethical requirements that lawyers must follow.
4:30
p.m. Program Adjourns